Cera di Cupra was created in the summer of1957by an intuitive inspiration from Dr Nico Ciccarelli, founder of the family business of the same name whose origins date from1821 stems. As a passionate beekeeper, Ciccarelli thought that beeswax could be the perfect ingredient for an effective skin care line, thanks to its protective and nourishing properties. For more than sixty years, Cera di Cupra has been a symbol of genuine Italian quality, tradition and authenticity. The brand owes this success mainly to years of thorough pharmaceutical research in Dr. Ciccarelli's laboratories in Milan. This specialized production facility still has one mission: to bring together the best of the age-old pharmaceutical tradition with the latest innovations in high-quality products, which live up to the 'Made in Italy' stamp.